Ford Scraps New Year’s Day F-150 Ad To Promote Mask Wearing

Ford has come to be a company chief in the combat from Covid-19. The brand name was amongst the initially automakers to react to the outbreak by volunteering to develop masks, respirators, and ventilators when it halted auto manufacturing in April 2020. So far, Ford has manufactured over twenty million deal with shields, fifty,000 ventilators, and 32,000 powered air-purifying respirators. The automaker is also knowledgeable that people today have, understandably, come to be “weary, conquer down, and it would be easy to enable our guard down now.”

That has led Ford to sacrifice airtime during the superior-profile televised school soccer games these days – January 1, 2021 – to endorse mask-donning with a new advert identified as “End Robust.”